Semple Property Group Privacy Policy

Last updated: 25 June 2026

1. Introduction

Semple Property Group (“we”, “us”, “our”) is committed to protecting your privacy and handling your personal information in accordance with the Privacy Act 1988 (Cth), the Australian Privacy Principles (APPs), the Identity Verification Services Act 2023, and other applicable laws.

This Privacy Policy explains how we collect, use, store, disclose and protect your personal information, including information used to verify your identity.

A current version of this Privacy Policy is available on our website at semplepg.com.au/privacy-policy.

2. Application of Privacy Laws

We are bound by the Australian Privacy Principles (APPs) and comply with our obligations regarding the collection, use, disclosure and storage of personal information.

We will only collect personal information that is reasonably necessary for, or directly related to, our business activities and the services we provide.

3. Types of Personal Information We Collect

The personal information we collect may include:

General Information

Full name
Date and place of birth
Residential, postal or business address
Email address
Telephone number
Occupation
Any other information you choose to provide to us

Property and Tenancy Information

Information relating to the sale, purchase, leasing or management of property
Property ownership details
Tenancy application information
Rental references and rental history information
Information obtained from other real estate agencies
Information relating to buyers, sellers, lessors, tenants and prospective clients

Financial Information

Income and employment details
Assets and liabilities
Banking details
Credit card information
Credit reference information
Other financial information reasonably required for our services

Identity Verification Information

Driver licence details
Passport details
Medicare card details
Other government-issued identification details
Digital identification information
Identity verification records

Biometric Information

Where identity verification is required, we may collect:

Facial images
Short videos
Biometric information used to confirm identity and liveness

Biometric information is treated as sensitive information under the Privacy Act and is only collected with your consent.

4. How We Collect Personal Information

We collect personal information:

Directly from you
Through our website
Through tenancy application platforms
Through First AML, Scantek and other authorised identity verification providers
From buyers, sellers, landlords, tenants and prospective clients
From agents, lawyers, settlement agents, accountants, financial advisers and lenders
From publicly available sources, including Landgate, local government authorities and public registers
Through social media and internet-based services
From rental databases and tenancy reference providers
From other real estate agencies involved in property transactions
When required by law or regulation
Through surveys, competitions and feedback forms

Where reasonable and practicable, we collect information directly from you.

5. Website Usage, Cookies and Analytics

When you visit our website, we may automatically collect certain information about your device and browsing activity, including:

IP address
Browser type and version
Device information
Pages viewed
Time and date of visits
Referring websites
Website usage patterns

We may use cookies, web beacons, pixels and similar technologies to improve website functionality, enhance user experience, measure website performance, and support our marketing activities.

We may use third-party analytics, advertising and website performance tools to help us understand how visitors use our website, improve our services, monitor website performance and support our marketing activities.

You can generally control or disable cookies through your browser settings. However, disabling cookies may affect the functionality of our website.

Information collected through cookies and analytics technologies may be combined with other information we hold about you where permitted by law.

6. Why We Collect Personal Information

We collect, use and disclose personal information to:

Verify your identity
Provide real estate, property management and related services
Facilitate the sale, purchase, leasing and management of properties
Assess tenancy applications
Manage landlord and tenant relationships
Comply with legal and regulatory obligations
Meet anti-money laundering, counter-terrorism financing (AML/CTF), identity verification and other legal or regulatory obligations that may apply to our business from time to time
Prevent fraud and identity theft
Conduct website administration, analytics and security monitoring activities
Protect our systems and business operations
Communicate with you
Respond to enquiries
Provide advice regarding property matters
Conduct marketing activities
Improve our services
Conduct research and statistical analysis
Manage and operate our business

7. Use of Artificial Intelligence (AI)

We may use artificial intelligence (AI) and automated technologies to assist us in delivering our services, improving our business operations and enhancing customer experiences. This may include assisting with administrative tasks, preparing draft communications and documents, analysing information, responding to enquiries and improving the efficiency of our services.

Where personal information is processed using AI tools, we take reasonable steps to ensure that appropriate privacy, security and confidentiality safeguards are in place. AI-assisted outputs are reviewed by our employees where appropriate, particularly where they may affect decisions relating to our clients or customers.

We do not rely solely on AI to make significant decisions about individuals where human review is appropriate or required by law.

8. Employee and Contractor Information

We may collect personal information relating to current and prospective employees, contractors, interns, consultants and representatives of our business.

This information may include contact details, employment history, qualifications, licences and registrations, payroll and superannuation information, emergency contact details, training records, performance information, identification documents, workplace health and safety records, and other information reasonably required to manage employment or contractor relationships.

We collect, use and disclose this information for purposes including recruitment, onboarding, payroll administration, superannuation, training, performance management, workplace health and safety, compliance with legal obligations, business operations and other employment-related purposes.

Personal information relating to employees and contractors may be disclosed to payroll providers, superannuation funds, insurers, professional advisers, government agencies, information technology providers and other service providers where reasonably necessary for these purposes.

Employee and contractor information is handled in accordance with applicable privacy, employment and workplace laws, as well as our internal policies and procedures.

9. Identity Verification and Document Verification Service (DVS)

To verify your identity, we may use electronic identity verification services, including the Australian Government’s

Document Verification Service (DVS).

With your consent, your name, date of birth and identification document details may be securely submitted to the relevant issuing authority, including:

Australian Passport Office
Department of Home Affairs
State and Territory Driver Licence Authorities
Registries of Births, Deaths and Marriages
Medicare
Other authorised record holders

These authorities verify whether the information provided matches their records.

We do not receive copies of government records. We receive only a verification result indicating whether the information matches.

Identity verification may be conducted through accredited providers including First AML Pty Ltd ABN 93 643 929 140, Scantek Solutions Pty Ltd ABN 26 158 339 514 and other authorised identity verification providers.

Further information about the DVS is available at www.idmatch.gov.au.

10. Biometric Information

As part of our identity verification process, we may collect and use biometric information such as facial images and short videos.

Biometric information may be used to:

Confirm that you are a real person
Verify your physical presence during identity checks
Compare your image to the photograph contained on your identity documents
Reduce the risk of fraud, impersonation and identity theft

Biometric information is used only for identity verification and compliance purposes and only with your consent.

11. Consent

Where required by law, or where we rely on your consent to collect, use or disclose your personal information, we will seek your consent before doing so.

Certain information and consents are necessary for us to provide our services, assess applications and comply with our legal and regulatory obligations.

For example:

where identity verification is required under anti-money laundering, counter-terrorism financing (AML/CTF) or other applicable laws, we require your consent to collect, use and disclose personal information, including biometric information where applicable, to verify your identity through authorised identity verification providers and the Australian Government’s Document Verification Service (DVS); and
where you apply for a residential tenancy, we require sufficient personal information to assess your application, verify your identity, confirm your rental history, undertake reference checks and determine your suitability as a tenant on behalf of the property owner.

By providing your personal information and participating in our identity verification processes, you consent to:

the collection, use and disclosure of your personal information for identity verification, tenancy assessment and compliance purposes;
the collection and use of biometric information for identity verification where applicable;
verification of your identity through the DVS; and
disclosure of relevant information to authorised identity verification providers and, where applicable, tenancy database providers, referees and other parties involved in assessing your tenancy application.

If you choose not to provide the information or consents reasonably required for these purposes, we may be unable to verify your identity, assess your tenancy application, comply with our legal obligations, process your application, or provide you with some or all of our services.

Where we seek your consent for optional purposes, such as receiving marketing communications, your decision is entirely voluntary. You may withdraw your consent to receive marketing communications at any time by using the unsubscribe link in our communications or by contacting us. Choosing not to receive marketing communications will not affect our ability to provide our services to you.

12. Disclosure of Personal Information

We may disclose personal information to:

Identity verification providers including First AML, Scantek and other authorised identity verification providers
Commonwealth, State and Territory government authorities through the DVS
Our employees and authorised representatives
Property owners, landlords, tenants, buyers, sellers and their authorised representatives where reasonably necessary to provide our services or complete a transaction
Lawyers, accountants, auditors and professional advisers
Contractors and service providers assisting our business operations
Technology providers and cloud storage providers
Property marketing platforms and internet service providers
Regulatory authorities, courts, tribunals and law enforcement agencies
Trusted technology providers, including providers of secure artificial intelligence and automation services that assist us in operating our business, where appropriate contractual and privacy safeguards are in place
Any other party where disclosure is required or authorised by law

We do not sell personal information.

13. Overseas Disclosure

Some of our service providers, including cloud-based technology providers, may store or process personal information outside Australia.

Our service providers may store or process information in Australia, the United States, New Zealand, Singapore and other jurisdictions where they operate.

Where overseas disclosure occurs, we take reasonable steps to ensure your information is handled in accordance with the Australian Privacy Principles.

14. Data Breaches

We take reasonable steps to prevent data breaches and protect personal information. While we take reasonable steps to safeguard personal information, no method of electronic transmission or storage is completely secure.

If we become aware of a data breach involving personal information that is likely to result in serious harm to affected individuals, we will comply with our obligations under the Notifiable Data Breaches Scheme contained in the Privacy Act 1988 (Cth). This may include notifying affected individuals and the Office of the Australian Information Commissioner (OAIC) where required.

15. Security and Storage of Personal Information

We take reasonable steps to protect personal information from:

Misuse
Interference
Loss
Unauthorised access
Unauthorised modification
Unauthorised disclosure

Our security measures may include:

Secure databases
Password protection
Access controls
Encryption during transmission and storage where appropriate
Staff confidentiality obligations

We retain personal information only for as long as required by law or for legitimate business purposes. When information is no longer required, it is securely destroyed or de-identified.

16. Access and Correction

You may request access to the personal information we hold about you.

You may also request correction of information that is inaccurate, incomplete, out of date, irrelevant or misleading.

Requests should be made in writing to our Privacy Officer.

We will respond within a reasonable period as required by applicable privacy laws.

We may charge a reasonable administrative fee where permitted by law.

Where we refuse access or correction, we will provide written reasons for our decision.

17. Direct Marketing

We may use your contact information to provide information about our services and related offerings that may be of interest to you.

You may opt out of marketing communications at any time by:

Clicking the unsubscribe link in communications; or
Contacting us directly.

18. Privacy Complaints

If you have concerns about how we have handled your personal information, please contact our Privacy Officer.

We will acknowledge, investigate and respond to your complaint within a reasonable time.

If you are not satisfied with our response, you may contact:

Office of the Australian Information Commissioner (OAIC)
Website: www.oaic.gov.au

19. Contact Details

Privacy Officer

Business name: Semple Property Group
ABN: 26 480 350 354
Privacy contact: Kirstin Dunn
Email: hello@semplepg.com.au
Phone: (08) 9494 2606
Address: 1/752 North Lake Road, South Lake

20. Further Information

If you would like further information about:

The personal information we hold;
How we collect, use or disclose information; or
Our privacy practices generally,

please contact our Privacy Officer.

21. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, technology, legal requirements or regulatory obligations.

The latest version will always be available on our website. Where significant changes are made, we will take reasonable steps to notify affected individuals.